72.2 % of the German-speaking population over the age of 14 likes to listen very much or likes to listen to rock and pop music. In 2022, rock/pop remains to be the most popular music genre among a total of 14 genre categories whose preferences are surveyed by the Allensbach Demoscopic Institute's annual ‘Media Market Analysis’ (AWA).
As in 2005, rock and pop remains particularly popular in the age groups up to 49 years, but since then it has also gained strong preference in the age groups 50-59 years, 60-69 years as well as 70+ years. Besides rock/pop, hip-hop and rap as well as techno, house and dance are high on the popularity scale among teenagers and young adults.
Oldies and evergreens are the second most popular genre category in Germany, with a particularly strong preference in the age groups 50-59 years, 60-69 years and 70+ years. German Schlager as well as Volksmusik and brass band music are also liked mainly in the older age groups, though the appreciation trend for these genres is declining among older people.
Operas, operettas also tended to lose some of their followers among the older age groups. The preference for the category ‘classical music, piano recitals, symphonies’ increased by 4.5 % over the last ten years in the 70+ age group, with slight decreases in the younger population.
The figures suggest that the age cohorts maintain their favourite music over the long term. This is particularly clear for rock and pop music, where preferences extend into higher age groups over time.
Wie bereits bei den Teenagern vor 10 und vor 20 Jahren ist für rund 12 % der heute 14- bis 19-Jährigen Klassik eine der bevorzugten Musikrichtungen. Musicals hören gegenwärtig 22 % der Teenager sehr gern bzw. auch noch gern – das Genre war vor 20 Jahren noch bei 35 % der damals 14- bis 19-Jährigen beliebt.
Note
The data are conducted in a representative sample (based on quota sampling procedure) of the German-speaking population above the age of 14 (2022: 70.601 million people) Every year more than 20,000 persons (2022: 23,015) living in private households in Germany are polled at their main place of residence. The poll uses face-to-face oral interviews.
Source information
Compiled by the German Music Information Centre from various issues of the Allensbacher Markt- und Werbeträgeranalyse (AWA), published annually by the Allensbach Demoscopic Institute.
